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Interview with Ulrich Lang, founder of the of the Ulrich Lang New York collection.
If your brand was a song / poem, what song / poem would it be?
It's funny, but we used a track from British Singer / Songwriter Matt Saw aka Tex La Homa when we first launched our website back in 2004. The track is called Feel Tied Down and I still love it today.
It's very contemporary but quiet - my brand has similar characteristics. https://www.amazon.de/Feel-Tied-Down/dp/B00275PLSC I am generally influenced a lot by music.
What /who is your greatest inspiration?
People inspire me more than anything else. Second comes art and in particular photography because it is very immediate. Travel, for sure. New York City. Food.
What is the most beautiful memory in connection with perfumes?
My grandmother's house where I still live when I stay in the South of Germany - I think a lot of scent memories are tied to this place and I spent a very happy childhood there.
What smell / note triggers that memory?
Some of those memories are food related! Like plums cooking on the stove in the kitchen, one of my earliest scent memories. Others are fragrances my mother wore - like Arpege or Eternity (in the 1980s).
Are you planning to visit Slovenia in the future :)?
Slovenia....Spring 2018!
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